Nations Ventures, the investment vehicle launched earlier this year by esports merchandiser We Are Nations, has announced its investment in social platform startup Smerf. Nations Ventures becomes the platform’s first strategic investor, though financial terms were not disclosed.
Smerf is a resource that allows video game players to find teammates and social gaming experiences without relying on a game’s internal matchmaking system. It currently supports Call of Duty, Counter-Strike: Global Offensive, and League of Legends, and Smerf plans to utilize Nations Ventures’ investment to “increase its technological capabilities to ultimately support more titles in its portfolio of games.” The platform is currently in its Alpha stage.
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