Team Vitality Signs Three-Year Partnership Deal With ALDI France

French esports organization Team Vitality has signed a three-year partnership agreement with ALDI France. The retailer will receive logo placement on Team Vitality jerseys for its Fortnite, FIFA, and French League of Legends team which competes in the LFL. The deal does not include logo placement for the LEC team. 

A central tenet of the partnership will be encouraging healthy eating habits for players and fans.

The partnership was signed through agency Seven by You First Sports.

2020 was an active year for Team Vitality. The organization established a new training facility, expanded into India, and signed a number of new partnership deals including SAP, RhinoShield, and CORSAIR.


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