Ubisoft submitted an application to trademark the term “Splinter Cell” on December 6, 2021. This was filed under Classification 41 which is intended for entertainment services. The application suggests that a new entry in the Splinter Cell franchise could be in the works.
The type of trademark applied for by Ubisoft, Classification 41, is meant for “education; providing of training; entertainment; sporting; and cultural activities.” The full description reads as follows.
“Entertainment services, namely providing an online computer game for others over global and local area computer networks; entertainment services, namely continuing television programs and interactive television programs featuring comedy, drama, live action, and animation broadcast over television, satellite, audio, and video media; presentation of live stage show performances, presentation of live show performances by costumed characters, and presentation of live theatrical performances; production and distribution of television shows and motion pictures; provision of non-downloadable films, TV shows, and movies via a video-on-demand service; organizing, conducting, and operating video game competitions and tournaments; providing amusement park and theme park services; providing entertainment and amusement center services, namely interactive play areas; organization of exhibitions for cultural or educational purposes; entertainment services in the nature of esports competitions; entertainment services, namely live performances by video game players; providing temporary use of online, non-downloadable video game software; organizing esports and video gaming leagues; providing a website featuring technology that allows users to play online computer games; and rental and distribution of entertainment content of others, namely movies and television shows.”
Ubisoft could use the trademark for a wide range of different purposes, but the most likely use in this particular case would be for a game. The latest entry in the Splinter Cell franchise was Blacklist. This came out in 2013. There have also been hints over the last couple of years that a new game is under development. Creative Director Julian Gerighty for example said in 2019 on Twitter that he was “working on the next Splinter Cell with Dan Hay and Roman Campos Oriola in Lyon.” He went on to say “ok — plz don’t retweet. I may be in trouble” before changing his profile picture to a pair of night vision goggles. Nothing since then has been heard about the franchise.
The application for a trademark only suggests that Ubisoft is keeping its options open for the franchise, but in light of recent announcements by the company, there is a real possibility that a future Splinter Cell game will make use of non-fungible tokens. Ubisoft revealed its NFT platform, Quartz, to much dismay on December 7. The company has already gone about implementing these in the form of what it calls Digits in Ghost Recon: Breakpoint.
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